How to export to the USA: a guide

Published by Marianna Siani. Feb. 13, 2019 .

Food&Beverage United States of America International marketing

Us market offers several opportunities for European companies, but it requires a specific know-how. [ Read all ]

Fashion seasons

Published by Marzia Moccia. Feb. 6, 2019 .

Fashion Consumption pattern International marketing

Fast fashion, a new model of social-driven consumption [ Read all ]

The leading role of European technical fabrics

Published by Giulio Grisanti. Jan. 16, 2019 .

Siulisse Europe Export International marketing

An industry in which Europe - Germany and Italy above all - plays a relevant role due to the growing number of application fields, especially in the hi-tech sector [ Read all ]

Ceramic tiles: the emerging competition of Luxury Vinyl Tiles (LVTs)

Published by Marcello Antonioni. Jan. 2, 2019 .

Home items Siulisse Industries Consumption pattern United States of America International marketing

In the flooring industry, the emerging growth of Luxury Vinyl Tiles, to the detriment of Ceramic Tiles [ Read all ]

Quali sfide per il distretto della calza mantovano

Published by Marzia Moccia. Nov. 21, 2018 .

Regional export Consumption pattern International marketing

Un nuovo modello di consumo e l’emergere di concorrenti low-price minacciano le esportazioni italiane del comparto [ Read all ]

Real or passive internationalization?

Published by Marzia Moccia. Nov. 5, 2018 .

Premium price Planning Bestpractice Internationalisation Export International marketing

The anlysis of the kitchen hoods sector lets us show the advantages of the strategic approach [ Read all ]

L’eccellenza competitiva delle piastrelle italiane

Published by Luigi Bidoia. Oct. 27, 2018 .

Premium price Bestpractice Global demand International marketing

Le piastrelle italiane sembrano immuni dai forti cambiamenti in atto nelle fasce basse di prezzo del mercato mondiale [ Read all ]

Ecommerce: un trend in forte ascesa

Published by Annalisa Vignoli. Oct. 1, 2018 .

Bestpractice Internationalisation International marketing

Il valore dell’export digitale Made in Italy sale a 10 miliardi di euro [ Read all ]

I distretti della gioielleria italiana

Published by Marzia Moccia. Sept. 10, 2018 .

International marketing

Il posizionamento su fasce di mercato premium-price richiede un perfetto connubio di qualità e brand awareness [ Read all ]

Supporto al marketing internazionale nei settori di Meccanica Varia

Published by Marcello Antonioni. Sept. 7, 2018 .

Premium price Siulisse Bestpractice Marketselection Metal industry International marketing

Un approccio "data-driven" di scelta mercati per allocare in maniera efficiente le risorse e rafforzare l'efficacia di proposta delle PMI italiane. [ Read all ]