International Marketing
Sono presenti 5 articoli in questa sezione
Dried Plum is Making A Comeback
Pubblicato da Luigi Bidoia. .
International marketing Foreign markets Competitor analysis International MarketingGlobal demand increases in 2020, but not for Californian producers [ leggi tutto ]
The strong impact of Covid-19 on America
Pubblicato da Marcello Antonioni. .
Uncertainty International marketing Conjuncture Check performance International MarketingDeep Fall of US Exports in Q2-2020: -29.5% y-o-y in $. Quarterly values returned - for the first time in last decade - below $300 billion (compared with $415 billion in 2019). [ leggi tutto ]
Shaping a New Future for Export Growth
Pubblicato da ExportPlanning US Editor. .
Uncertainty Trade balance Slowdown Foreign markets Export markets Conjuncture International MarketingHow American businesses can best plan now for selling internationally in a post-pandemic world. [ leggi tutto ]
Export Checkup: preparatory activity for internationalization planning
Pubblicato da Marzia Moccia. .
SME Planning International marketing Internationalisation Importexport Foreign markets Bestpractice International MarketingThe relevance of the Export Readiness evaluation for the definition of target markets [ leggi tutto ]
Export Risks: How to Measure Exchange Rate Risk
Pubblicato da Alba Di Rosa. .
Uncertainty Export markets Exchange rate risk International MarketingThe baseline case studies of euro, dollar and pound [ leggi tutto ]